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Freshly Baked
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All Episodes
The Impacts of the Digital Transformation in B2B Manufacturing with Kevin Eaton
<p>Join the Freshly Baked crew as we revisit the last 10 years of digital marketing, sales, and service with the president of Eaton Marketing, an industry leader in the world of foodservice equipment and supplies. You can't look back without considering the future, though, so find out what you can expect as the digital transformation continues.<br/><br/>References:<br/><a href='https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837'>Traction by Gino Wickman</a><br/><a href='https://frenchysonline.com/frenchys-rockaway/'>Frenchy's Rockaway Grill - Clearwater, FL</a><br/><a href='https://crookedthumbbrew.com/'>Crooked Thumb Brewery - Safety Harbor, FL</a></p>Season 2 Trailer
<p>Freshly Baked will spotlight what it means to be a brand of significance as companies complete the process of the digital transformation. From sales and marketing to service and delivery, the journey is filled with dos and don'ts, and we'll share those with you in Season Two.</p>Episode 6 - Discussing Digital Transformation with TMC Digital Media's Melissa McFarland
<p>Co-hosts and business partners of TMC Digital Media Erik MacPherson and Chad Stamm welcome their newest team member Melissa McFarland onto the podcast to discuss marketing in the age of digital transformation. Melissa chats about her marketing background, her new role with TMC, how the role of marketers has drastically changed since she began her professional career, and gives us a recap of her very first Inbound conference experience. </p>Episode 5 - All Things HubSpot with John-Erik Pszenny
<p>Episode 1 of Season 2 of the Freshly Baked with TMC Podcast kicks off with special guest and HubSpot guru John-Erik Pszenny. Pszenny, who is a Principal Channel Consultant with HubSpot and TMC Digital Media's go-to source for all things sprocket related, hops on the podcast to chat Inbound Marketing on this forum-based podcast. Listen as they recap this year's virtual Inbound conference, talk best practices for digital marketing, and discuss brand new features available from HubSpot.<br/><br/><b>Episode Highlights</b><br/>Erik & Chad discuss their 2020 Inbound experience - <b>starts at 1:52 mark<br/></b>Chad introduces guest, John-Erik Pszenny -<b> starts at 8:52 mark<br/></b>Introduction from John-Erik Pszenny - <b>starts at 11:07 mark<br/></b>The Importance of the Pillar Page - <b>starts at the 15:30 mark<br/></b>How Important is Video-Related Content - <b>starts at the 25:42 mark<br/></b>Discussing Recent Blogging Strategy<b> - starts at 30:00 mark<br/></b>Newest Product Updates from HubSpot -<b> starts at 57:00 mark<br/><br/></b><br/></p>