---
title: Sell Unto Others As You Want To Be Sold To
description: Sell unto others as you want to be sold to.  CEO Erik MacPherson talks about a real-life experience of being 'sold to' the wrong way. Listen to the vlog here.
---

[TMC Digital Media Insights | Inbound Marketing and Sales Enablement ](https://success.tmcdigitalmedia.com/blog)

# [Sell Unto Others As You Want To Be Sold To](https://success.tmcdigitalmedia.com/blog/sell-unto-others-as-you-want-to-be-sold-to)

 Written by [Erik MacPherson](https://success.tmcdigitalmedia.com/blog/author/erik-macpherson) | Oct 14, 2016 10:50:42 AM

Listen to our CEO Erik MacPherson talk about a real-life experience of being 'sold to'.

## At the end of the day, we all want to be sold to a certain way.

I**n this VLOG, Erik talks about the importance of:**

- **How a sales person should listen, listen, listen**
- **Learning to ask the right questions, even if you have the chops**
- **Earning enough trust before 'going for the close' **

  

 

### Interested in taking your marketing automation to the next level with video? Download the [Guide to Using Video with Marketing Automation](https://success.tmcdigitalmedia.com/guide-to-video-marketing-automation) and see how sending the right video, to the right lead, at the right time makes all the difference.

[View full post](https://success.tmcdigitalmedia.com/blog/sell-unto-others-as-you-want-to-be-sold-to)

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