Take a look at some of our best work in recent collaboration with our clients - and I challenge you to find another agency, factory, rep, dealer, and/or consultant that can match our technical knowledge, our quality and entertainment factor, and the results generated from remarkable digital storytelling.
The numbers are staggering. More than 80 percent of people conduct research online before making big purchases, and that's a statistic from 2014.
What do you think the percentage is now? Does this fact impact how you plan to educate your foodservice buyers in the next year or so? Are you open to 21st-century content ideas to help with the process?
If you are, I urge you to read on. You're about to get a crash course on content and how to use it to educate your buyers.
Inbound marketing is not a new term, but it is just now starting to be more frequently used and practiced in the marketing world.
So, what role do Millennials play in inbound marketing?
We’ve all heard of the “pay it forward” concept and Random Acts of Kindness (RAOK). One person offers an act of kindness to another, that recipient then offers acts of kindness to a couple of other people, and the effect snowballs into a wave of generous acts spread across hundreds, or even thousands of people. Just like that time everyone paid for everyone else’s Starbucks.
So why not take the RAOK concept and apply it to your social presence?
The New Year is almost upon us. That means it's time to look back on the previous year and to look forward to what's in store for 2016.