Regardless of your role in a company, there are a few key digital marketing acronyms with which you should be very familiar. If you stop and think about it, your buyers in the foodservice industry are engaging with you online like never before. Understanding terms like Search Engine Optimization, Search Engine Marketing, and Social Media Marketing will only help your company continue to grow. So what's the difference between SEO, SEM, and SMM? Let's take a look at all three.
If your foodservice website looks like it was designed in 1985 by some guy wearing parachute pants, it might be time to join the 21st century.
But before you spend thousands on a new design that highlights your updated, modern brand, make sure you take time to consider the less glamorous aspects of website development.