Thoughts from the Outgoing MAFSI President

One of the highlights of NAFEM15 was attending the MAFSI meeting, where the leadership of the organization shifted from Joe Ferri to Jeff Couch. Under Ferri's steady guidance, MAFSI made great strides. With emphasis on the future, he urged all members to reinvest, reinvent, reeducate, and build infrastructure – both real and digital. "Owning" the data and the marketplace was part of Ferri's focus.

TMC Digital Media had the chance to get Ferri's thoughts on his yearlong term, and here's what he said:

The NAFEM Show 13 embracing the virtual relationship

The NAFEM Show 13 embracing the virtual relationship | Being my first NAFEM Show, Eaton Marketing thought it would be a good idea for me to take a few minutes and jot down my perspective - through a digital marketing guy's eyes.