Our CEO, Erik MacPherson, talks about what TMC stands for, how we got started in the foodservice industry, and much more.
What We Learned at the NRA Show 2016
By Chad Stamm / food service industry, MAFSI, foodservice rep, reps, foodservice marketing strategy, lead generation, Foodservice Industry, lead nurturing, foodservice reps, foodservice equipment selling, traditional marketing, hubspot, ROI, marketing agency, NRA Show, Food Supply / 0 Comments
This year's National Restaurant Association Show was one of the most interesting and productive shows we've experienced. For starters, we learned talking points in our industry are not the same as they were just a few years ago.
Let's be honest. Sales is a lot like dating. We have a list of do's and don'ts that can make life easier so we don't come across as too pushy, too salesy, disinterested, out-of-touch, unknowledgeable, unprofessional, and in some cases, even desperate.
Generating leads can be hard enough, but once you've qualified someone as a lead, how do you nurture them? Here are 10 things to keep in mind in order to keep and convert your foodservice sales leads:
Google is changing the way they rank pages. Is your foodservice company prepared?
Let's start with the important question. Is your current website mobile friendly? If it is, don't waste your time reading this article. If it's not and you want to take advantage of Google's changing rules, read on. Not sure if your website is mobile friendly? Let's find out now.